When using Telegram , many users may encounter some problems in how to quickly contact Telegram customers, such as how to quickly let the other party add their Telegram account , how to quickly invite others to follow Telegram channels , and how to let customers quickly join the company's Telegram group at offline exhibitions . If you want to solve these problems, you can use the Telegram link function. Enterprises only need to send a simple Telegram link to customers, so that customers can easily contact the company's Telegram account.
This article will deeply analyze the creation method, characteristics and application scenarios of Telegram links to help enterprises and individuals quickly contact Telegram customers.
What is Telegram Link
Telegram links are short links prefixed with t.me. Users can quickly access personal accounts, groups or channels on Telegram through these links. The link format is usually t.me/username, where username is the corresponding user name, channel name or a field edited by the user. By creating a Telegram link, users can contact others, join groups or follow channels without complicated operations, which can improve access efficiency and convenience.
Types of Telegram links
Personal Links
Directly link to your Telegram account, other users can initiate communication without knowing the account details.
Group Link
Enterprises can invite users to join the communication through group links. Supports customizing the name of group links to improve the recognition of groups.
Channel Link
Invite other users to follow the channel, and companies can publish content in the channel to enhance marketing effectiveness.
Telegram link format
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t.me/username (e.g. t.me/salesmartly )
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username.t.me (e.g. salesmartly.t.me )
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https://telegram.me/username ( e.g. https://telegram.me/salesmartly )
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https://telegram.dog/username (e.g. https://telegram.dog/salesmartly )
The functions of these four types of links are the same, except for the addresses. When sharing the link, you only need to change the [username] in the link to your own username or a specific field.
How to create a Telegram personal link?
To create a Telegram personal link, you first need to confirm the account's username. Unlike the display name of the Telegram account, the username is the unique identifier of the account, and other users cannot use a username that has been taken.
Click [three horizontal lines] in the upper left corner - [Settings] - [Account] - [Set username] - Edit username. After the editing is successful, Telegram will automatically generate a corresponding unique link, such as t.me/salesmartly . This link can be shared with other users so that other users can quickly contact the Telegram account.
How to create a Telegram channel link
Telegram allows one account to create multiple channels, and each channel can be managed independently. Companies can create different channels according to different marketing needs and edit the links of each channel to reach different subscribers more effectively.
Click the three horizontal lines in the upper left corner - [Create Channel] - Set [Channel Name] - Edit [Channel Link] to generate a Telegram channel link.
How to create a Telegram group link?
Telegram group links can be divided into two types: long-term links and short-term links.
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Long-term group link
Suitable for stable group management, enterprises can attract users to continue to join the group by sharing long-term links.
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Short-term group link
Applicable to specific event scenarios, such as offline exhibitions. Enterprises can set the validity period and number limit of short-term group links. Customers can only enter the group at a specific time. The link can also be generated into a QR code, which is convenient for participants to scan on-site and quickly join the Telegram group.
Note: Private groups can also be accessed through Telegram group links. Public groups can be joined either through links or by searching by group name.
Steps to create a long-term group link
After entering the group, click on the group name at the top of the page - click on the [Pen] shape in the upper right corner to edit - [Invite Link] - [Copy] to share the group link.
Steps to create a short-term group link
The short-term group link setting is still on the group link page. Click [Manage Invite Link] - [Create New Link] to enter the short-term link page, set the link validity period and number of people, and finally give the short-term link a name. Click [Create Link] and the short-term link is established.
Click on this newly created short-term link to copy the Telegram short-term link, or click [︙]-[Get QR Code] behind the link to get the QR code of the group link, print the QR code to offline activities, and let customers of the event scan the QR code to join the company's Telegram group.
Application scenarios of Telegram links
1. Mass promotion
When companies send promotional information to groups, they can embed the Telegram channel link into the group message. After users click the link, they can enter the company channel and view the company's marketing content, allowing potential customers to have a deeper understanding of the company's products.
2. Offline activities
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Group and channel links : Companies can print out the QR code of the group or channel and display it at the exhibition site, making it convenient for exhibitors to join directly by scanning the code, thereby achieving the effect of publicity and diversion to private domains.
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Telegram Bot diversion link : If the company has multiple booths or stores at the event, it can create different Telegram Bot diversion links to guide customers to different Telegram robots to avoid account bans due to a large number of users joining a Telegram bot at the same time in a short period of time.
3. Social media traffic
Companies often operate many overseas social media accounts. If they want to divert users to their private domains, they can put Telegram links on social media platforms such as Instagram and Facebook , allowing customers to communicate directly through Telegram.
How to effectively activate customers who joined via Telegram link?
For businesses, the goal of guiding customers to interact with the business through Telegram links is to stimulate customers' interest in the business and its products, thereby promoting purchasing behavior. In order to efficiently activate these customers, businesses can connect Telegram to the SaleSmartly platform and set up automated interaction processes. In this way, when a customer initiates a conversation with the business account through a Telegram link, an automated reply can be triggered immediately to quickly respond and welcome the customer. This process can further stimulate customers' willingness to send further messages, creating better conditions for subsequent conversions.
Frequently asked questions
How to check if the shared Telegram link is valid?
In order to ensure that other users can contact the company by opening the Telegram link and avoid users being unable to contact the company after sending it, after generating the link, you can let others test the link to make it valid before sending it to others to add it.
What should I do if the Telegram group link is invalid?
If a user cannot join a group through a link, it may be that the temporary link set by the group has expired. The user can apply to the group administrator for a new group invitation link.
Further reading