How to add WhatsApp and LINE contact information on TikTok? Seamlessly guide customers to private domains

As the overseas version of Douyin, TikTok provides unlimited opportunities for companies to expand into the international market with its huge user base. However, as a content-centric short video platform, many companies report that TikTok has poor user stickiness and low user conversion rate. If users can be directed to private domain platforms such as WhatsApp and LINE , companies can manage and convert users more effectively , thereby significantly improving user conversion rates. This article will introduce how to add contact information for private domain platforms such as WhatsApp on the TikTok homepage, so that companies can more efficiently direct customers to the private domain for interaction and conversion.

Add WhatsApp link to TikTok homepage

1. Register a WhatsApp Business number and get a WhatsApp account link.

(1) Download WhatsApp Business from Google Play

(2) After downloading, open the app - [Agree and Continue] - [Enter your phone number] - [Receive verification code] - Set [Avatar] [Name] [Industry]

Note: Some users may see the following screen after clicking [Next] . This is because one mobile phone number can only be used to register a WhatsApp personal account or a WhatsApp Business account. Click [Continue] or change your mobile phone number to register.

(3) After registering a WhatsApp Business account, click [Tools] - [︙] in the upper right corner - [Short Link] - [Open button to receive messages] - click the short link to copy

2. Add WhatsApp link on TikTok homepage

Not all TikTok accounts can add WhatsApp links. You can follow the method below to see if your account can apply for this function. Otherwise, you can only try again after a while or buy an old TikTok number.

(1) Click [Edit profile] - [Website]/[Bio] - Fill in the WhatsApp link

(2) However, many accounts may not have the Bio and Website options. You can click […] — [Join TikTok Testers] in the upper right corner to apply. After the application is completed, you can perform (1) to add a homepage link.

Add LINE account link to TikTok homepage

(1) Open LINE — [Home] — [Profile] — [QR code] — [Copy link]

(3) The steps for adding to TikTok homepage are the same as those for WhatsApp, except that you need to replace the WhatsApp link with a LINE link.

Why should we divert TikTok traffic to private domains?

1. Increase user stickiness

Although TikTok has a huge user base, it also means that users have many choices on the platform. They may just visit your homepage or like your videos by chance, but they may not necessarily make a purchase . User stickiness and loyalty are relatively low. However, when customers are converted to the private domain, companies can enhance user stickiness through more personalized communication and exclusive offers, thereby increasing conversion rates and loyalty.

2. Traffic is more stable

TikTok has a huge public traffic pool, but this traffic is unstable and is affected by factors such as platform traffic and advertising. If a potential customer leaves TikTok, it is difficult for the company to contact this customer again among more than one billion users, thus missing the opportunity to develop customers. In contrast. After diverting TikTok traffic to the private domain, the company can directly have the customer's contact information and establish a lasting connection with potential customers. Even if the customer does not place an order immediately on TikTok, the company can still facilitate the transaction through subsequent customer service operations and marketing activities.

How to effectively improve the conversion efficiency of TikTok traffic to private domain traffic

Leaving the contact information of the private domain platform on the TikTok homepage is only the first step in attracting traffic. In order to further carry out private domain conversion and improve the conversion rate, enterprises need to systematically operate and market the TikTok account . Enterprises can establish a systematic TikTok full process of attracting traffic to the private domain and conducting marketing from the following three aspects.

1. Take the first step of communication with users through TikTok operations

Companies can attract customers through a variety of TikTok operations , including posting attractive videos, engaging in comments, and placing targeted ads. For accounts with a smaller fan base, you can take the initiative to send private messages to every user who follows, likes, favorites, or comments as a preliminary step to screen potential users. For accounts with better data, you only need to wait for users to initiate private messages and reply to their messages.

2. Filter out interested users

After completing the initial communication, all TikTok matrix accounts can be integrated into the SaleSmartly platform so that users who respond can be viewed and replied to in a unified manner. Generally, these users who respond have a higher purchase intention and are more likely to be successfully directed to the private domain. Users can be guided to add contact information for the homepage link on SaleSmartly to further promote the conversion of private domain traffic.

3. Private domain conversion users

After successfully directing users from TikTok to private domain platforms, it is necessary to respond to messages on WhatsApp and LINE in a timely manner to convert customers. SaleSmartly provides a method to quickly respond to customers. SaleSmartly can integrate multiple private domain channels including WhatsApp, WhatsApp Business API, Line, and Instagram. Enterprises can integrate their private domain platform accounts into SaleSmartly , receive information from different private domain platforms on one platform, respond to customer needs in the first place, and effectively convert customers.

How to Add WhatsApp and LINE Contacts on TikTok? Seamlessly Directing Customers to Your Private traffic